[PDF.41sq] Persuasive Copywriting: Using Psychology to Influence, Engage and Sell
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Persuasive Copywriting: Using Psychology to Influence, Engage and Sell
Andy Maslen
[PDF.dy56] Persuasive Copywriting: Using Psychology to Influence, Engage and Sell
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| #806923 in Books | Maslen Andy | 2015-03-28 | Original language:English | PDF # 1 | 9.21 x.54 x6.14l,.0 | File type: PDF | 256 pages | Persuasive Copywriting Using Psychology to Influence Engage and Sell||1 of 1 people found the following review helpful.| Without A Doubt The Best Freakin' Book I Have Ever Read On Copywriting! You Gotta Get This Thing!|By Steve|I have read to half way through the 40th page and I am absolutely blown away. This is, by far, the best book I have read on the topic. If you only invest in one book on copywriting, this should be the one. It is nothing short of a masterpiece! The author is brilliant. Befo||
"Persuasive Copywriting by Andy Maslen is one of the most useful copywriting books I have read. ...It’s a full copywriting curriculum, with exercises, downloads and feedback. ...[Maslen] makes the neuroscience behind the ideas eas
Using psychology, emotion, and a pinch of neuroscience, Andy Maslen, an experienced copywriter and marketer, presents 25 psychological techniques, 110 words and phrases that trigger emotions, over 10 real-world case studies, and 75 practical exercises to help practitioners and students who have already mastered the basics, write enjoyable, compelling copy which stands out in today's cluttered marketplace. Maslen covers topics such as: how to make spending money ...
You easily download any file type for your gadget.Persuasive Copywriting: Using Psychology to Influence, Engage and Sell | Andy Maslen. A good, fresh read, highly recommended.
